In the darkest days of the twentieth century, Austrian psychiatrist Viktor Frankl made an observation that would help shape modern thinking about purpose and resilience. While imprisoned in Nazi ...

Purpose has become one of the most celebrated ideas in modern leadership, but it hides the truth of how purpose is found.

You have to find your why. Without purpose, discipline fades. Motivation dies. Progress stops. Your “why” is what keeps you moving when nothing else makes sense. Everyone wants success — but the ones ...

When I was a teen making my first paycheck, my “why” was saving for a car, which to most teens represents freedom. Today, as a wealth planning advisor, freedom for most is financial freedom. My ...

We’ve been told for years that purpose is our “why?” That it’s the big reason behind everything we do. Our personal North Star. The grand unifying theory of our existence. But what if that’s not just ...